Customer Retention in the Automotive Industry

Customer Retention in the Automotive Industry

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Anhand zahlreicher Fallbeispiele analysieren renommierte Experten aus Wissenschaft und Praxis den Zusammenhang zwischen ProduktqualitAct, Kundenzufriedenheit und Unternehmenserfolg und geben praxisorientierte Tips zur Verbesserung.H: | 703 | 770 500 550 600 650 700 750 800 The following models (listed in Infiniti G20 alphabetical order) were below ... Dependability Index (VDI) focuses on the past problem experience of owners who bought a new personal-use vehicleanbsp;...

Title:Customer Retention in the Automotive Industry
Author: Michael D. Johnson, Andreas Herrmann, Frank Huber, Anders Gustafsson
Publisher:Springer Science & Business Media - 2012-12-06

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